Archive for Internet Marketing
Our MD Adam Stafford co-presented with our Chairman, James Caan, at this year’s PPA Awards held at the Grosvenor House hotel on June 30th. It was for just one category – the Fresh Egg sponsored Business Website of The Year. Comedian Dara O’Briain presented the rest of the evening very ably! It was a formal ... read the rest of "A Pressing Engagement"
Say Hi to Mark Cronin who’s joined us as an SEO engineer.
Immediately before joining the Fresh Egg team, Mark was working in web design and development with Blue Planet in Uckfield and before that he was a plasterer earning loadsamoney.
He studied psychology at the University of Bedfordshire (Luton) and got into the Internet and all ... read the rest of "Making his Mark"
You may have noticed that Fresh Egg has published a White Paper (How to Track offline Telephone Leads in Google Analytics™). This White Paper represents our desire to share our experience and methodologies in developing CallTrackID™ and contribute to improving and informing industry best practice.
You can download the White Paper here and I’d welcome any ... read the rest of "Sharing Best Practice for Call Tracking in Google Analytics White Paper"
Most designers and developers think that Internet Explorer is the biggest used user-agent online. However, while over 80 percent of your visitors may use Internet Explorer, the fact remains that over 90 percent will first discover a site via search. Have you designed for the all-important user-agent of search?
Think you already have? Perhaps you are ... read the rest of "Designed to be Found – Part 1"
The judging process for the New Media Age Effectiveness Awards 2009 has now been completed and we’re delighted to announce that the judging panel has chosen to shortlist Fresh Egg’s CallTrack ID in the Special Award for Technological Innovation category…
The Fresh Egg team spent several months working with a telecoms provider to develop the application ... read the rest of "We’re Shortlisted for an NMA Effectiveness Award!"
Just had a very interesting meeting with Denise Attrell, general manager of RAM Pumps, who made a very similar point later spookily raised by our very own Ammon Johns. It’s not the fall, it’s the sudden stop that’s killing off companies! The hardest bit is not shrinking to meet current circumstances, it’s coming out of ... read the rest of "SEO SHOULD BE ON EVERYONE’S MIND"
If you’re in business online, whether it’s a transactional e-commerce site or a ‘brochure style’ website generating telephone contact, how do you know that your leads are converting?
For any web business to be successful, you must have a clear understanding of visitor behaviour. How they enter and leave the site and how long they spend ... read the rest of "New Fresh Egg Solution Offers Integrated Conversion Tracking"
Fresh Egg is Beta testing a new application that we have created to enable call tracking from your website, and it integrates with Google Analytics.
We have spent a lot of hard work and several months developing the application and working with a telecoms provider to make this happen.
It was the brainchild of Nikki (our SEO ... read the rest of "Call Tracking with Google Analytics"