Do online competitions work?

How do you feel about competions, do they work for you? Do you even use them as a marketing tool for your website?

Are you one of these sceptics that believes that no one can ever win anything online and that…

The Long Tail And The Big Head

Two huge sea-changes in Search Engine Optimisation (SEO) have become obvious over the past two years. One of them is the buzzword of the last couple of years - the Long Tail of search. Like many things, its a bright…

5 Ways to beat the credit crunch online

Firstly, don’t believe the hype of it all being doom and gloom for retailers at this time. The credit crunch may be hurting the banks, but like gamblers they could not hide their losses forever. It now feels as though…